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WHAT ARE THE DUTIES OF A WEB CONTENT WRITER?

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WHAT ARE THE DUTIES OF A WEB CONTENT WRITER? The majority of writers online identify as content writers — probably out of the need to belong, or ignorance of the different sub-niches that exist within content writing.  And when I see such generalists with their social media presence justifying nothing as a content writer, I find myself asking, “Are you even a writer?” For writers like myself who have found a way to identify our place in content writing, trust me… the clarity and sense of purpose it brings along is everything. As a web content writer, it can sometimes be confusing — whether you are more of a content writer or a copywriter, whether or not you want to focus on writing blogs, at the same time you want to be addressed as a web content writer — and not just a blog writer… because you think, feel and believe you are more than that. Recently, during a mentorship gig I had earlier this year. I rediscovered myself, figured out other aspects of web content writing I haven't ...

Can’t find what to write? You’re not lacking Ideas — Here’s what you’re missing

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Let's face it... Writer’s block is a common term in the content world. You hear people say “I just don’t know what to write” or “I’m stuck” and they wave it off as writer’s block. But here’s my take…. Writer’s block is not a lack of ideas. It’s mostly a struggle to continue writing a piece or articulate thoughts clearly. When it comes to generating ideas, there’s no scarcity.  In fact, the real challenge is overabundance. So many ideas are flying around, we don’t know which to pick, what to start with, or how to develop it. “How do you get content ideas?” That’s one question I’ve had to answer a lot lately. It usually comes from writers—beginners and even experienced ones who are stuck not because there’s nothing to write, but because they haven’t found a system that works for them. So in this article, I’m sharing three of the best methods I’ve used to generate content ideas consistently, across blog posts, social media, and even when ghostwriting for others. But before we get int...

10 marketing mistakes to avoid as a business owner in Nigeria.

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  Building and scaling a business in Nigeria can sometimes seem like a possibility reserved for only the elite, the wise, and the wealthy. But what if I tell you your undoings are the reason why your business isn't growing — hence the reason why you think only a small group of people have what it takes to build and scale a business to great heights? For what it is, the buzz and trends of social media have made us believe that for you to get more customers and improve sales — which is the heartbeat of a business, all you have to do is post consistently on social media. From observation, experience, and studies, I have found out that THIS IS WRONG. In this article, I outline, in my opinion, and based on research, the most common marketing mistakes that emerging and small businesses, and medium-scale businesses, make— and sadly, repeatedly. Let's dive in. Shall we?  1. Lack or shortage of identity content Imagine meeting a young man on the streets of Lekki phase 1, well dressed,...

Stop calling yourself a writer until you can answer these 15 questions

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  So, you want to be a writer? Awesome! The world always needs people who can wield words with skill and finesse. But let's get real for a minute. In today's crowded digital space, simply wanting to be a writer isn't enough. Anyone can slap a bio on their social media and declare themselves a wordsmith. But what truly separates the hobbyists from the pros? What does it really mean to be a writer in a world of content overload and shrinking attention spans? If you're serious about this writing thing, it's time for a gut check. Forget the flowery language and romantic notions of "inspiration." Let's dig into the nitty-gritty of what it takes to thrive as a writer today. The 15-Question Gauntlet (Inspired by "Are You A Writer?")   (Instead of just listing the questions, we'll turn them into engaging points with a bit more elaboration) The Inspiration Myth: Do you only write when the muse whispers sweet nothings in...